Skip to main content

Posts

Showing posts from December, 2011

Cannibalization

Term of the Day: In marketing , cannibalization is the decreased demand for an existing product that occurs when its vendor releases a new and similar product. For example, when Hewlett-Packard puts out a new printer, they realize that older printers will suffer some erosion of sales or market share; that erosion is referred to as cannibalization. Its meaning is similar to the original one, in which a person or animal eats the flesh of another member of its species.  Rgds. Ravi Sahu

Introduction to Economic Times University

Dear Friends, Economic Times (ET) University is my initiative to update you with daily dose of business terminologies used frequently in the "Economic Times". Reading and understanding the ET everyday is a must for an MBA aspirant, but due to lack of exposure our students find it difficult to understand ET language and terminologies; and stop buying one. I shall manage this blog and try to come up with interesting facts and articles ( my own or the ones appearing in the ET ) here on ET Univ. blog, BUT it can only be a fruitful step if you discuss and ask questions by way of comments. Lets join as a community of like minded learners and work towards an ever shining Brand Amravati.  Happy Learning ! Term of the Day: Level Payment Amortization - Repayment of a loan through a fixed number of fixed-amount monthly installments. While the amount of the installment is same every month, however, it is apportioned unequally between interest and principal payments. In the ...